We try to make PR fun and effective, leaving the client free to concentrate on what they do best…run their business or organisation.

This is what we do best and our real passion…dealing with the media to deliver maximum coverage.  We achieve this by understanding how the different communication channels can be used to deliver key messages that will ultimately help our client’s secure key business objectives, including increasing sales, influencing stakeholders or helping you become an employer of choice.
Cucumber PR offers ‘one-off’ project support to break a big news story or a complete press-office function which will involve us developing a rolling comms strategy and handling all media enquiries…basically becoming an extension to your marketing team.
Everything we do is driven by our desire to deliver maximum value for your investment.
What makes us different?
  • All of our writers have worked in the media and also for commercial clients
  • Extensive regional network of contacts, including the West Midlands, East Midlands, East of England, Yorkshire and Humber, North East, North West, London and Scotland.
  • National contacts with Cucumber PR a ‘go to agency’ for many newspapers and broadcast outlets
  • We drive the agenda, challenging our client’s thinking and coming up with creative stories to get your messages out
  • Speak to journalists direct…we don’t just hide behind the sent button on emails.
  • Blending traditional PR techniques with new communication channels, such as digital media and video
man-group

Our background spans journalism, magazine writing and commercial PR, giving us all the tools we need to reach the client’s chosen audiences.

We have significant experience in writing:

• Advert Copy
• Annual Reports
• Corporate Brochures
• E-newsletters
• Speeches
• Video Scripts

Cucumber PR is also more than happy managing an entire project, bringing in its team of associates to support design, photography, video production and digital development.

Likewise, we can work with other agencies to provide just the copywriting services required.

“Cucumber quickly understood our company and put together a tremendous brochure that told our story perfectly. It looked after all the writing, design and photography, leaving us to focus on running our business.” Anna Stevenson, Managing Director of Millennium Manufacturing Group

We take care of the entire award entry process, from writing the application to preparing you for site visits, video interviews and judging days.

To date, we have played a crucial role in helping our clients secure major awards from Business Desk, Coventry Telegraph, Express and Star, Insider, UK IT Awards and The Manufacturer magazine.

Cucumber PR has also carved a niche in supporting businesses to apply for the Queen’s Award, one of the most prestigious business accolades in the world.

This involves a 4000-word application that forensically examines the company and why they should be successful against thousands of competitors.

It can be very easy to just repeat yourself and get consumed in the usual marketing speak. We remove this by putting ourselves in the position of the judges and ensuring each section answers the different criteria, as well as bringing the unique culture of our client and their achievements to life.

This approach has helped Arrowsmith, Brandauer and Nim’s Fruit Crisps secure three Queen’s Awards in the last two years.

“We turned to Cucumber PR straight away when we decided to apply for the Queen’s Award. The process was simple, they extracted the right information from us and then put together a compelling bid.

“We are hugely proud to have won the Queen’s Award and it has been a very timely boost for everyone involved in the company and has certainly opened doors with new customers.”

Jason Aldridge, Managing Director of Arrowsmith Engineering

video

They say a picture tells a thousand words and it’s not just the big boys in business that are using video to promote their organisations and talk to their customers.

We storyboard and direct corporate films, video news stories and interviews, using various social media platforms to maximise viewers and engagement.

The media are increasingly looking for video content when covering stories and this has to be factored into how we break news.

Our experts – working with video specialists – can help produce short video releases that accompany the written document, bringing a mix of interview and b-roll footage to life.